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Consumer Behavior : Buying ,Having and Being by
Edition: 8th edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: PHI Learning, 2009
Availability: Items available for loan: Malabar Christian College Library (1)Call number: 658.834 2 SOL/C.

2.
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Consumer Behavior : Buying , Having , and Being by
Edition: 11th edition.
Material type: Text Text
Publication details: New Delhi: Pearson, 2017
Availability: Items available for loan: Malabar Christian College Library (1)Call number: 658.8342 SOL/C.